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{{Adobe Firefly}}

Get Firefly free

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{{Adobe Firefly}}

Use everyday language to create extraordinary results with generative AI.

Get Firefly free

https://www.adobe.com/cc-shared/assets/img/product-icons/svg/firefly-appicon-64-new.svg

{{Adobe Firefly}}

Use everyday language to create extraordinary results with generative AI.

Get Firefly free

Create customised AI characters with control and ease.

Adobe Firefly makes designing characters easy with generative AI, offering new ways to ideate, create and communicate.

Ai generated character of a jolly gnome sitting on a mushroom.
AI generated character of a whimsical wombat.
AI generated character of a turtle with black belt in karate.

Why should you use AI to generate characters?

Bring your boldest ideas to life with AI character generator.

From cartoon inspired figures to portrait style paintings, find the art styles that work for your characters. Modify body types, ages and more with the creative flexibility enabled by AI character generation.

Use generative AI to create characters as unique as your imagination.

Ensure your AI characters are as original as possible by avoiding cliches, tropes and any famous or copyrighted characters. You can also hone or refine characters by specifying where and how they'll be used in gaming, concept art, film or other strategic output.

Bridging imagination and reality.

Use generative AI and simple text prompts to bring your ideas to life. With the new Firefly Image 3 Model, you can create higher-quality images with better composition, photorealistic details and improved mood and lighting.

Don’t like the results of your AI generated character? Get new results in seconds.

If you’re unhappy with your AI characters you can refresh the results in seconds, providing you with different images. Alternatively, you can tweak your prompt and see newly generate images in moments.

Create whole universes in minutes with AI

The beauty of AI is that it doesn’t take long to generate anything and the limits only stop at your imagination. So whether you’re creating one character or one hundred, you can use AI to make characters in no time.

A cartoon rabbit stands in a magical field of carrots, showing how an AI character generator can create results in different artistic styles like animation.

How to generate AI characters.

AI character generation is an important part of gaming, animation, education and many other creative areas. With AI, you can easily play around with visual elements, making the process smoother than ever before. Explore the world of AI characters and add your own AI-generated character art here.

1. Start a design project or open an existing one.

To get started, log in to Firefly with your Adobe account or sign up for an Adobe account.

2. Explore text prompts for character generation.

Explore Firefly's AI Text to Image feature to direct the AI with prompts to customise letters, fonts and spreads to create a character your target audience will connect with. Using the Text to Image feature, you can create illustrations, product mockups and marketing materials with incredible speed and ease. For more guidance, dive into the world of AI-generated art with our step-by-step guide.

3. Provide a detailed description of your character.

Type in the description of your character designs. Try to be as specific as possible and include all the details you want to see. Iteratively refine character details with ease using Firefly's tools to meticulously adjust hair, facial features, outfits, accessories and more.

4. Refine and fine-tune the AI generated character.

Adjust your prompt or try different movements to achieve the desired look or use the Colour and Tone, Lighting and Composition menus to add more direction. Enhance the image by adjusting its colour levels and adding filters, animation effects, graphics and more.

5. Choose an image style.

Play around with the style of your image, upload a reference image or introduce new effects. Next, click “Generate character.”

6. Save, download and share.

Once you’re happy you can save and download your image. Once downloaded you can share them online, with friends, or as part of marketing material, the choice is yours.

Your AI character is ready to go. With Firefly AI character generation, you can quickly edit, change styles or fine-tune details until your design feels just right. Whether you’re refining a single concept or exploring multiple directions, the process is simple and flexible, so you can keep the creativity flowing.
A child blows bubbles on an autumn day while a style menu overlay shows how to add cinematic effects to an AI-generated character with camera movement options like zoom, tilt and pan.

How to make an AI avatar for free?

You can use Adobe Firefly to generate a free AI avatar image by simply heading to Firefly’s homepage and selecting the Text to Image tool. From there, enter a prompt describing the look, style, and personality of your avatar—such as clothing, facial features, or background. You can customize the image further by adjusting style options like art type, lighting, and composition. Firefly will then generate a high-quality image of your avatar based on your input. Use image editing software like Photoshop and Illustrator to edit the image into the perfect avatar for online profiles, game design and social media.

What makes a great AI tool for creating characters?

If you’re using an AI tool to create characters, there are some key characteristics to look out for:

Versatile Settings for Experimentation: A comprehensive menu of settings, especially the "Themes" button on the left-hand side, allows for experimenting with different styles.

Reference Image Integration: The ability to use reference images ensures your characters stay on brand and maintain a specific look and feel.

Training on Licensed and Public Domain Content: The tool should be trained on licensed content, such as Adobe Stock and public domain content where copyright has expired, ensuring high-quality and legally sound character creation.

Remix content from the community.

Discover Firefly prompts to remix and submit your own images to the gallery.

Questions? We have answers.