How to use the golden ratio in your work.
With a convention like the rule of thirds or golden ratio, you can create variation and blank space that pleases the eye and makes content easy to comprehend. “The golden ratio is all about blank space and its relation to the ‘pay attention’ space,” says Berndt. “There’s only so much that people can take visually. This is a guiding principle to help you understand the limits of human attention so you can create something that is aesthetically pleasing.”
If you decide to use the golden ratio as a basis for your art or design, it can help your project look even, balanced, and aesthetically pleasing. But your ratios don’t have to be exactly 1.618 as long as you design deliberately and creatively. Regardless of the ratios and proportions you use, Adobe Illustrator can help you craft your work so everything is balanced to your own golden specifications.
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