Utilize centralized collaborative features.
Breaking new ground is often a collaborative effort. Support your internal brand creatives and other stakeholders with a unified toolset that helps people share ideas and feedback seamlessly throughout the video development process, unlocking new ideas along the way.
5. Centralize the review and approval process. Managing your review and approval process with a unified cloud-based platform can keep work moving throughout a video production. Anglada says, “Faster workflows and faster reviews and approvals remove the inefficiencies that previously existed, like feedback via email or back and forth emails of multiple versions.”
6. Break down silos and connect teams. Brand videos don’t just involve your brand creative team, but stakeholders from several different departments. A centralized collaboration toolset can help you improve communication and break down barriers between teams. Anglada says, “Departments are often segmented or physically or literally divided in some way. Frame.io workflows bring that seamless collaboration together onto multiple projects.”
7. Maximize team creativity anywhere, anytime. Working together in the cloud on video projects means your team can add notes and ideas no matter where or when people are working. For example, Riverside Entertainment and Bruton Stroube/Outpost used cloud collaboration tools during a Ford Bronco commercial shoot to turn around edits on a super tight deadline — even with a distributed post-production team working from home in the first months of the COVID-19 pandemic quarantine.
8. Allow for last-minute edits and changes with version-stacking. Having the right tools in place can facilitate down-to-the-wire changes with fewer headaches for your video team. Anglada says, “If any creative needs to make a quick change, they can make that adjustment on their editing platform, and version stacking in the Frame.io workflow automatically shows that new update once it’s uploaded. It saves so much time and energy, and automates something that normally would’ve taken hours or even days.”