Join our webinar: Digital Trends & Content Efficiency: A key to meeting customer expectations

The role of people, processes and technology to create ‘Wow’ experiences

At the heart of every standout customer experience, there’s an emotional connection - with great content playing a critical role in creating that link.

But according to Econsultancy and Adobe's latest Digital Trends 2023 research, just 26% of CX practitioners think their organisation is good at delivering content in the first place.

What should organisations be doing to turn the tide? Join a fireside discussion with Jim Clark, Econsultancy's Research Director and Bart Van de Wiele, Head of Solutions Consulting at Adobe to explore just that.

In this 60-minutes session we explore:

• How have expectations for dynamic content experiences changed?
• What's holding back firms from getting off the starting blocks?
• How leading brands drive collaboration to deliver 'wow' experiences.
• What is the opportunity to accelerate content and production times to increase speed to market.

Speakers:

Jim Clark
Research Director
EConsultancy

Bart Van de Wiele
Head of Solutions Consulting and Tech Evangelist
Adobe