Every great product stems from a designer’s ability to visualise their ideas, and 3D is playing a greater role than ever in the product design phase across a range of industries.

Explore how 3D is enabling greater creativity and efficiency within product design.

This report, created in partnership with Havas Play, is one of a series of mini-reports taken from our Adobe 3D Trends 2023 research, drawing upon input from over 400 surveyed contributors, and expert insight from leaders within design.

The report includes:

1. The ways in which 3D design is impacting product design
2. The benefits experienced by brands using 3D
3. The impact 3D is having on the sustainability of product design and creation