Adobe’s Commitment to Child Safety
Last updated: 16 February 2022
Adobe is deeply committed to keeping children safe online and doing our part to fight the spread of child sexual abuse material (CSAM). We have a zero-tolerance policy against any material uploaded to our servers that sexualises, sexually exploits or endangers children.
There are several ways we carry out our commitment to keeping children and our users safe, including:
- We utilise scanning technologies such as Microsoft’s PhotoDNA and YouTube’s CSAI Match that enable us to compare digital signatures (or “hashes”) of images and videos uploaded by any Adobe user to our servers against databases of known CSAM hashes. Adobe reports all confirmed CSAM to the National Centre for Missing and Exploited Children (NCMEC) as required by US federal law. We review all material reported to NCMEC to ensure a high level of accuracy and quality of all reports. To learn more about the National Centre for Missing & Exploited Children, please visit www.missingkids.org.
- Our Trust and Safety team reviews, reports and removes CSAM discovered by scanning technology, as well as by user reports or account investigations. We share hashes of previously undetected CSAM to the NCMEC-managed industry hash list to help prevent the redistribution of CSAM on other platforms. We continue to advance Adobe’s CSAM detection capabilities and build wellness features into our moderation tools.
- We permanently terminate any Adobe user account found to have uploaded or created content sexualising minors on our platform. In Fiscal Year 2021, Adobe reported 1,084 unique accounts and sent 1,093 CyberTips to NCMEC. We proactively detected 99.9% of the CSAM we reported to NCMEC, through scanning technology or account investigations.
- We implement additional search protections in certain products that presents deterrence and intervention messaging when a CSAM-seeking query is identified. This messaging warns the user that CSAM is illegal, provides information on how to report this material to Adobe and links to mental health resources for users seeking CSAM. This seeks to interrupt individuals proceeding down an offending pathway early with the ultimate goal of preventing further CSAM-seeking behaviour and physical child sexual abuse from occurring.
- We collaborate with others in industry to fight CSAM at scale and have a longstanding partnership with NCMEC. We donate technology and technical expertise to NCMEC to assist in their mission to help find missing children, reduce child sexual exploitation and prevent child victimisation. You can read more about Adobe’s partnership with NCMEC here.
- We also support and participate in the Technology Coalition, an organisation comprised of technology industry leaders with the goal of preventing and eradicating online child sexual exploitation and abuse. You can read more about the Technology Coalition here.
What you can do
If you encounter material you believe to be child sexual abuse material while using Adobe's products and services, please report it through our in-product abuse reporting mechanisms or email firstname.lastname@example.org.
You can also make a report directly to the National Centre for Missing and Exploited Children through www.CyberTipline.org or by calling +1 800 843 5678.
Adobe proudly participates in or sponsors the following organisations and initiatives: