Designing for Multi-Channels: Creating Impact Across Every Touchpoint

Online Session

Designing for Multi-Channels: Creating Impact Across Every Touchpoint - OS564

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ON DEMAND

Closed captions in English are available in the video player.

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About the Session

Audiences today discover and interact with brands everywhere, on social feeds, websites, apps, emails, and even physical experiences. But designing for one channel doesn’t always translate to another. In this session, Sammi Cohen shares strategies for building flexible, cohesive designs that adapt to multiple platforms while maintaining brand voice and visual integrity. You’ll explore practical approaches to re-thinking layouts, visuals, and messaging so your content not only fits but thrives across diverse channels.

What You’ll Learn:

  • How to streamline design for consistency without sacrificing creativity
  • Key considerations when adapting visuals and messaging across platforms
  • Real-world examples of design choices that work across multi-channel campaigns
  • Tips for creating efficient design systems that scale

Technical Level: General Audience

Category: How To, Inspiration, Thought Leadership

Track: Creator

Audience: Art/Creative Director, Business Strategist/Owner, Social Media Content Creator, Marketer, Content Manager

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