Responsible AI at Adobe
Guided by our AI Ethics principles of accountability, responsibility, and transparency, we evaluate all new AI features before they go to market. Learn more about Adobe's approach to responsible AI in our products.
Last updated on July 28, 2026
Adobe and AI
Adobe has been developing and integrating artificial intelligence (AI) features into our products and services for more than a decade. Many of our offerings include traditional AI features, which use a machine learning model and pattern recognition to produce a specific type of result, such as personalized recommendations, voice recognition, and language translations. As with most of the industry, Adobe is leaning heavily into generative AI, which is a type of artificial intelligence that creates something new and unique, like text, images, videos, and digital experiences. And now, we’re bring agentic AI to our customers too.
Corporate Resources
Adobe AI Ethics Principles
Adobe Generative AI User Guidelines
Generative AI: Built for Business
Experience Cloud Resources
Adobe Experience Manager (AEM) Sites Optimizer security overview
Adobe Experience Platform Agent Orchestrator and Agents security overview
Adobe Marketing Agent for Microsoft 365 Copilot
AI Assistant in Adobe Workfront security fact sheet
AI Assistant for content generation security fact sheet
Brand Concierge security overview
Data Insights Agent security fact sheet
GenStudio for Performance Marketing security fact sheet
Generate Variations in AEM Sites security fact sheet
LLM Optimizer security overview
Product Support Agent security fact sheet
Creative Cloud Resources
Express for enterprise security overview
Firefly for Enterprise (Core and Web) security fact sheet
Firefly Services security fact sheet
Firefly Custom Models security fact sheet
Firefly Creative Production security fact sheet
Firefly Image Model 5 (Public Summary of Training Content)
Partner Models in Adobe Creative Cloud security fact sheet
Traditional and Generative AI Features in Digital Media Solutions
Document Cloud Resources
Acrobat AI Assistant security fact sheet (includes Acrobat Studio)
Acrobat Analyzer security overview