Closed captions in English are available in the video player.
One Voice, Many Platforms: Adapting Your Creative Voice Across Social Channels
Speakers
-
Graphic Designer & Content Creator, Sara and Misc
Featured Products
-
Adobe Firefly
Get started
Session Resources
No resources available for this session
Sign in to download session resources
About the Session
Each platform speaks its own visual language; what resonates on TikTok may not land on Instagram or YouTube. In this 20-minute session, multidisciplinary creator Sara Sun shares how she adapts her design voice across social channels while staying true to her creative voice. Drawing on her background in graphic design, mixed media, and branding, Sara reveals strategies for platform-native storytelling, playful experimentation with tools like Adobe Firefly, and audience-first design choices that drive engagement. Whether you’re building a presence or refining your multi-channel approach, you’ll gain insights into creating content that feels authentic, cohesive, and platform-specific.
You’ll learn:
- How to adapt design styles to fit platform culture
- Ways to use Firefly for fast, flexible content creation
- Tactics for staying authentic while maintaining brand consistency across channels
Technical Level: General Audience
Category: Generative AI
Track: Social Media and Marketing, Creator
Audience: Business Strategist/Owner, Social Media Content Creator, Marketer, Content Manager
This content is copyrighted by Adobe Inc. Any recording and posting of this content is strictly prohibited.
By accessing resources linked on this page ("Session Resources"), you agree that 1. Resources are Sample Files per our Terms of Use and 2. you will use Session Resources solely as directed by the applicable speaker.
Not sure which apps are best for you?
Take a minute. We’ll help you figure it out.
