One Font Doesn’t Fit All: Type Design and Comprehension - S283

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  • Zoya Bylinskii

    Zoya Bylinskii

    Research Scientist, Adobe

  • Shannon Sheppard

    Shannon Sheppard

    Assistant Professor of Communication Sciences and Disorders, Chapman University

  • Sofie Beier

    Sofie Beier

    Professor WSR, Head of Centre for Visibility Design, Royal Danish Academy


An innovative interdisciplinary research team recently challenged conventional wisdom by studying how type changes can impact students’ speed of reading comprehension. Explore how type customization matters by joining a discussion moderated by Zoya Bylinskii, PhD, research scientist at Adobe, with cognitive scientist Dr. Shannon Sheppard and type design expert Dr. Sofie Beier on the science of type and its influence on individual reading outcomes.
In this session, you’ll explore:

  • The importance of designing for the individual
  • The effect of font type on reading comprehension
  • New directions in reading research

Technical Level: General Audience

Session Type: Session

Category: Creativity in the Classroom

Track: Education

Audience: Educator

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Presented by Monotype

Monotype Type Champions Award 2020

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