Target’s 3D Journey from Product Design to Photography - S483

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Discover how one of the world’s largest retailers, Target Corporation, is using 3D to design products and build customer-facing digital content, experiences, and videos. Join Anu Madhusudan, senior marketing director, and Sandra Gagnon, senior director of digital product creation, as they explore how 3D delivers value, speed, and flexibility for product and experience design and promotes sustainability for the enterprise.

In this session, you’ll learn:

  • Why digital transformation is essential for the retail industry
  • How 3D technology drives speed to market, sustainability, and guest experiences
  • How delivering value across your enterprise teams is possible via 3D collaboration

Technical Level: Beginner, Intermediate

Session Type: Session

Category: Industry Best Practices

Track: Creativity and Design in Business, Illustration and Digital Painting, Graphic Design, Photography, 3D and AR

Audience: Art/Creative Director, Graphic Designer, Photographer, Print Designer, 3D, Illustrator

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Presented by EK Fluid Works

5 Steps for Next-level Results in 3D and Video Creation

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