Reinventing Deloitte’s Global Content Supply Chain - VS150

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Catalyzed by COVID-19, Deloitte’s creative leadership had to reimagine how to engage and connect with people online. The vision: a complete reinvention of its digital presence. Delivering a globally consistent platform, meeting different audience needs, and creating high-quality content called for entirely new ways to work. Join Helen Wallace, creative director and global lead for Adobe Creative Cloud at Deloitte Digital, to discover key lessons and best practices from her team as they drove Deloitte’s in-house content supply chain transformation.

In this session, you’ll learn:

  • How shifting to a new operating model has achieved global consistency with regional relevance
  • Why moving to a templated approach with modular content is future-proofing Deloitte’s new platform
  • How lockdown triggered borderless collaboration in the cloud, enabling a truly global design team to work together on the same files in real time
  • How developing a unified content strategy reduces duplication and maximizes efficiency at scale

Technical Level: General Audience

Type: Session

Category: Industry Best Practices

Track: Creativity and Design in Business

Audience Types: Business Strategist/Owner

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