What is World Oceans Day?

World Oceans Day was officially recognized by the United Nations in 2008 to raise awareness about the importance of healthy oceans and to inspire global action. Each year, it focuses on a theme—such as plastic pollution, marine biodiversity, or climate resilience—and encourages individuals, communities, and businesses to take part in protecting our seas. It’s a chance to reflect on our impact and to use our voices and platforms to advocate for change.

Poster Ideas to Promote World Oceans Day.

Posters are a powerful way to raise awareness and inspire action. Here are some creative directions:

Beach Clean-Up Poster

Promote a local clean-up event with clear details on time, location, and what to bring. Use ocean-inspired colours and imagery to draw attention.

Ocean Facts Poster

Design an educational poster with surprising facts about marine life, coral reefs, or ocean pollution. Include a call to action like “Reduce single-use plastics” or “Support marine conservation.”

Quote Poster

Highlight powerful quotes such as “No water, no life. No blue, no green.” Use bold typography and a calming ocean background.

Adobe Express offers templates that make it easy to create and customise posters with your own branding, colours, and messaging.

Social Media Ideas to Inspire and Engage.

Social media is a great way to amplify your message and connect with your audience on World Oceans Day.

For Individuals

• Instagram Carousel: “5 Easy Ways to Protect the Ocean” with visuals and tips.
• Reels or TikTok: Share a day in your life using zero-waste or ocean-safe products.
• Twitter Thread: Post a series of facts about ocean health and how people can help.

For Small Businesses

• Behind-the-Scenes: Show how your business is reducing plastic or sourcing sustainable materials.
• Ocean-Themed Giveaway: Partner with a marine-friendly brand to offer a prize pack.
• Live Stream: Host a Q&A with a local marine biologist or sustainability expert.

Use Adobe Express to create branded visuals, animated posts, and video thumbnails that are optimised for each platform.

Infographic Inspiration: The State of Our Oceans.

Infographics are a great way to present complex information in a visual and digestible format. Here’s a layout idea:

“The Ocean in Numbers”

• Plastic Waste: Over 11 million metric tons of plastic enter the ocean each year.
• Marine Biodiversity: Oceans are home to over 230,000 known species.
• Climate Impact: Oceans absorb about 30% of the carbon dioxide produced by humans.

Design your infographic using Adobe Express with icons, charts, and a clean layout that’s easy to share on social media or print as a poster.

Mindfulness and the Ocean.

World Oceans Day is not just about action—it’s also about appreciation. Here’s how to bring mindfulness into your content:

Ocean Meditation

Share a guided breathing exercise inspired by the rhythm of waves. Post it as a short video or audio clip.

Gratitude for Water

Encourage your audience to reflect on how they use water daily and how they can reduce waste.

Nature Connection

Invite followers to spend time near a body of water—whether it’s the sea, a river, or a lake—and share what they observed or felt.

Mindful content helps deepen the emotional connection to the ocean and encourages long-term behavioural change.

For Small Businesses: How to Make a Splash.

World Oceans Day is a great opportunity for businesses to show their commitment to sustainability and community. Here’s how:

Launch a Blue Product Line

Create a limited-edition product inspired by the ocean, with a portion of proceeds going to a marine charity.

Host a Workshop or Event

Organise a beach clean-up, educational talk, or DIY upcycling session. Promote it with branded visuals and event invites.

Support a Cause

Donate to an ocean conservation organisation and share your impact with your audience. Use Adobe Express to create a visual story or thank-you post.

Refresh Your Brand

Use this moment to update your visuals with ocean-inspired colours or a sustainability badge. Share your environmental goals and progress transparently.

How Adobe Express Helps You Create for the Ocean.

Adobe Express makes it easy to design and share content across all your favourite platforms:

Instagram

Create Reels covers, Stories, and carousel posts with animated text and stickers.

Facebook

Design event banners, quote graphics, and community invites.

Twitter/X

Share bite-sized ocean facts or infographics with branded visuals.

YouTube

Design thumbnails, intro slides, and end screens for your ocean-themed content.

Pinterest

Pin infographics, marine guides, and inspirational quotes with vertical templates.

Use Adobe Express’s scheduling tool to plan and publish your content across platforms—so you can focus on making an impact.

Try Adobe Express for free now

Ready to Create?

Whether you're designing a poster, launching a campaign, or hosting a community event, Adobe Express gives you the tools to bring your World Oceans Day vision to life. Start with a template or build from scratch—either way, your creativity can help protect what connects us all.