Why We Feel Fonts: Designing with Type

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Speakers

  • Ram Reyes

    Ram Reyes

    Graphic Designer and Content Creator, Oversettext

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Session Resources

About the Session

Comic Sans. Arial. Futura. Did you feel something just now reading those? Fonts aren’t just design tools — they’re emotional triggers, cultural touchstones, and sometimes the villains of our visual lives. Graphic designer and content creator Ram Reyes, aka Oversettext, takes you on a lighthearted and eye-opening journey on all the things that affect why we love, and maybe hate, certain fonts beyond simple aesthetics. You’ll never look at type the same.

In this session, Ram will:

  • Decode why certain fonts spark instant love — or lifelong hatred — in designers and non-designers alike
  • Explore the hidden history, culture, and bias baked into the typefaces we use every day
  • Share his insights on how to choose fonts, maybe breaking some typographic rules along the way

Technical Level: General Audience

Category: Inspiration

Track: Graphic Design and Illustration

Audience: Art/Creative Director, Graphic Designer, Motion Designer, Print Designer, Web Designer, Illustrator, Marketer

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