Make summer shine bright
Sunny days, beach-filled getaways, and warm summer nights made for eating ice cream — what’s not to love about summer? Of all the seasons, summer is made for relaxing, exploring, and spending time outside. Themes around travel, sports, and exploration abound, and our templates help you create memorable moments to meet your audience in fun, fresh, and authentic ways.
Here are three major categories of summer inspiration to make the most of the season. Try these curated templates and remix them to match your brand or personality, then showcase them on social media, share with friends and family, and more.
Overview
Summer vacation is for getaways (and always ice cream)
If you’re lucky, you’re probably taking a few vacations this summer. People are definitely in travel mode. Whether it’s to the beach, the mountains, cities — or all three — there’s no lack of inspiration. It’s prime time for boutique hotels to communicate with their followers by showcasing aspirational social media campaigns, spotlighting dreamy vacations, and making those dreams come true. Whether it’s a pool party, spa day, or summer-themed events, consider it evergreen seasonal content that speaks to audiences year after year.
The season known for the most daylight and lots of sunshine requires us to be smart when it comes to sun protection. Whether it’s tropical locales and palm trees (which obviously don’t offer much shade) or days at the local pool, sunscreen is a must. Skincare brands can be fun and playful by showing vibrant colors, sand and sun, and sport.
We can all agree that ice cream is a year-round treat. But if there had to be a peak time for massive ice cream consumption, it would be summer. Punch cards, t-shirts, and flavor descriptions are all great template-starters for ice cream shops to remix.
Sporting events are for players and spectators alike
Whether you’re playing sports or spectating, sporting events are a summer staple. Maybe you’re an indie fashion magazine putting together outfits of the day to spectate at a posh tennis championship. Perhaps, you’re a biking tour company offering packages to watch the iconic, super-human five-week bike race in the Pyrenees and the Alps. Sometimes it’s better to stay indoors, so podcasts featuring high-speed racing in single-seater formula racing cars could try templates for a podcast cover, social media, or t-shirt merch.
Summer zodiac signs are just plain fun
If you haven’t already hopped on the zodiac signs trend, now is the time. Remix these templates and share them on social media for immediate engagement. Whether it’s summer gifts by signs or a deep dive into the traits, vibes, and affirmations of summer signs like Cancer, Leo, or Virgo, there are many templates to choose from.
The bottom line
Whatever summer means to you, there’s a template to bring it to life. Play around with these, but there are so many more templates to explore in Adobe Express.