.

AI photo editing tools for creators, marketers, and everyday users.

From social posts to product shots, Firefly AI image editor capabilities adapt to your creative goals. Professionals can refine campaign visuals, retouch portraits, or build marketing assets at scale, while beginners can easily remove distractions, swap backgrounds or color-match scenes with intuitive controls. Whether you’re designing branded content, editing client photos, or preserving personal travel memories, Firefly combines precision with simplicity in one powerful AI image editor.

An image of a group of hikers is edited in Firefly with a purple brush mark indicating a hiker to be subtracted with Generative Remove.
Several options for ads for a skin product are shown in different aspect rations, generated by Firefly.

High-quality results you can use in any project.

Whether you’re refining personal photos or producing visuals for your brand, the AI photo editor delivers quick, professional results. Remove unwanted distractions from travel photos, add a new background to a product image, and build branded visuals for social content in minutes. Speed up professional workflows by quickly iterating on ad concepts and more. From quick touch-ups to complete transformations, bring your vision to life faster.

How to edit photos using the Firefly AI photo editor.

A series of images including a robotic fly and a neon-lit building within a tundra demonstrate the creative range of Firefly.
A series of images including a robotic fly and a neon-lit building within a tundra demonstrate the creative range of Firefly.
A series of images including a robotic fly and a neon-lit building within a tundra demonstrate the creative range of Firefly.

Professional-grade results

Firefly combines creative expertise with advanced generative AI to deliver stunning, high-quality images you can trust for personal and commercial projects.

A before and after image of a cyclist on a road show a realistic image paired next to one showing glowing green light beneath the wheels.
A before and after image of a cyclist on a road show a realistic image paired next to one showing glowing green light beneath the wheels.
A before and after image of a cyclist on a road show a realistic image paired next to one showing glowing green light beneath the wheels.

Smarter creative workflow

Use natural-language prompts to enhance photos, remove distractions, or generate entirely new visuals in just a few clicks.

An generated image of a futuristic building is shown underneath logos for AI partner models available in Firefly.
An generated image of a futuristic building is shown underneath logos for AI partner models available in Firefly.
An generated image of a futuristic building is shown underneath logos for AI partner models available in Firefly.

Flexible AI models

Choose between Firefly models for commercially safe, brand-ready results trained on licensed Adobe and public domain content, or explore partner models from Google, OpenAI, Runway, and more for faster style experimentation.

A man standing in a flooded parking lot is covered in a purple brush mark indicating they will be removed from the image.
A man standing in a flooded parking lot is covered in a purple brush mark indicating they will be removed from the image.
A man standing in a flooded parking lot is covered in a purple brush mark indicating they will be removed from the image.

Creative control made simple

Fine-tune your image from lighting and composition to tone and texture with Prompt to Edit, Generative Fill, Generative Recolor, Replace Background, and one-click Quick Actions like crop or resize for instant polish.

See what you can do in Firefly.

Discover even more features.

Questions? We have answers.

Share this page

Explore more Firefly tools.

Adobe Firefly

Use everyday language to create extraordinary results with generative AI.

Edit photos with AI