Each year, Adobe predicts the four main creative themes for the year ahead by identifying where designers and innovators are coming together. Adobe’s 2026 Creative Trends Forecast examines trends around content that touches all our senses, sparks connection, engages in a playful way, and is grounded in local culture, this year’s trends inspire us to feel deeply, connect fully, and celebrate exactly what makes us human.

For 2026, the heavy influence of AI, AR technology, and gaming in our lives may ironically be driving a bit of a backlash away from hi-tech design. In fact, much of our creative design is going toward our sometimes messy and chaotic (and glorious) humanity. Creative is starting to index more heavily on organic, analog, realistic, human-centered design.

Social media managers, entrepreneurs, small business owners, marketing leaders, and all creative decision makers alike can benefit by paying close attention to these trends in a way that allows them to connect with their audiences and inform cutting-edge content strategies, brand creation, marketing campaigns, and more.

We’ve teased out the top ten creative trends to watch in 2026.

Overview

1. All our senses, to the max

Harnessing the power of tactile and sensory experiences will be a strong driver of engagement in 2026. Given that we’re often on our phones, gaming consoles, and other gadgets that keep us in the digital world, materials that mimic touch, sound, and motion are becoming more prevalent in design. Puffy, soft, and squishy textures are almost a delicacy now, along with hyper-realistic objects combined with playful distortions. People want to be surrounded and immersed in an experience that leaves a lasting impression and helps them feel transported.

2. Exaggerated, playful letters and text

Instead of the uniform fonts of a computer, typography is leaning toward excess and the absurd. Think: oversized sans-serifs, bubbly and puffy letterforms, and wavy, distorted, bubble-like fonts. Handwritten scripts and loopy cursives offer that personal touch and will show up in branding this year.

3. Immersive, high-energy style

Visual style in 2026 will be made up of bright, saturated color palettes. Realistic textures mixed with surreal elements create an immersive experience that will be highly representative this year. Like last year, we’re going to see a pendulum of nostalgic and futuristic aesthetics.

4. Surreal and absurdist imagery

Being playful by including visual jokes, “Easter eggs,” and exaggerated scales in a surreal way may be a trademark of designs created lately. Collage-style compositions with unexpected juxtapositions and dreamlike digital collages allow brands to show their fun side and tap into the emotions of their audiences.

5. Organic and imperfect design

Organic and analog are showing up in hand-rendered and letterpress-inspired fonts, in earthy textures (sand, stone, bark), and in low-contrast, minimal forms. When branding for authenticity, designs in 2026 will often show elements of imperfection.

Read and compare: Graphic design trends for 2025

6. Freeform and storytelling layouts

We're predicting unpredictability in layouts with loose, editorial-style compositions — taking on a zine-style layout. Consider employing playful, controlled chaos in your branding and socials with overlapping elements and asymmetry for dynamic rhythm.

7. Warm, personal visual style

Flexible, human-centered design is going to be the name of the game in 2026. Aim for gentle and inclusive tones, and for branding that’s emotionally open with welcoming aesthetics.

8. Local and cultural flavor

In our increasingly global world, localized experiences, communities, and cultures grab our attention because they stand out from the norm. Patterns and symbols rooted in heritage, documentary visuals or candid-style photography, and typography inspired by regional traditions.

9. Collage and layered visual elements

Visible imperfections of the overlapping layers of collage offer depth and can foster a narrative, story-telling approach. Using mixed media — photos, doodles, stamps, and brush textures — enhances the collage approach. Try soft fades for subtle dynamism in your branding.

10. Maximalist, chaotic layouts

A lot of the design trends in 2025 were of the more-is-more philosophy, and that’s not coming to an end in 2026. That controlled chaos and playful unpredictability with heavy layering and overlapping backgrounds and noted for bold contrasts and vibrant color clashes will abound at least through this year, but probably beyond.

Finding your own style and personal flair as a designer is an important part of your professional development. Experiment with these trends for 2026 to see what feels like a good fit for you to breathe new life into your creations and give your work a modern twist.

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