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Social media ideas for 2026.

Elevate your social media game with Adobe Express's content calendar, offering fresh post suggestions at your fingertips. Access a stream of creative ideas, ensuring you'll never run dry on engaging content again.  Available on desktop and our mobile app.

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16 Post ideas to ignite your creativity.

With 16 social media ideas for businesses both big and small, you’ll get the inspiration you need to jump-start creativity, build brand awareness, grow followers and increase your impact.

Industry meme.

Memes might feel trivial but they are easy to digest and make your target audience feel seen and understood.

Black And Grey Funny Cat Meme
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Yellow And Pink Phone Update Meme
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Pink And Yellow Password Meme
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Share your story.

Share the challenges you faced in growing your business or career and how you overcame them.

Pink Business Class Instagram Story Ad
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Yellow Business instagram Story ad
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Yellow  Business Instagram Ad
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Pink Business Seminar Instagram Ad
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Quote post.

Share Industry quotes relevant to your target audiences’ industry or role.

Beige and Green Success Positive Quote Instagram Square Post
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Yellow business school inspirational quote poster
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Blue National Nonprofit Day Quote Instagram Post
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Green DEI Speaker Recap Blog Graphics
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AMA.

Establish yourself as a valuable resource in your community.

Green and Blue Ask Me Anything Facebook Story
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Blue Real Estate Instagram Portrait Post
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Top five tips.

Share the top five tips that can help your target audience achieve their goals.

Beige Small Business Infographic
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Black Modern Professional Powerful Business YouTube Thumbnail
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Dark Green and Beige Branding Infographic
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Blue And Black Business Tips Pinterest Post
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Industry news.

Share updates/news to establish yourself as a valuable resource in your space.

Blue and White Internal Company Newsletter
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Blue Internal Company Newsletter
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Beige and Teal Internal Company Newsletter
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Purple Gradient Professional Modern Business Newsletter
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How to.

Share the lessons you have learned throughout your journey and explain how they have helped you grow or succeed.

Orange and Black Real Estate Youtube Thumbnail
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Pink, Blue & Yellow New Episode Podcast Facebook Story
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Best practice tips.

How to use a product or service that your target audience often uses in the right way.

Blue and Black Organic Best Practices LinkedIn Post
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Gray Modern Vintage Mysterious Marketing Podcast YouTube Thumbnail
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Purple And Beige Small Business Youtube Thumbnail
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How to make the most of these social media ideas.

  1. 1. Find your favorite.

    Choose your favorite idea from our list or pick a few if it's hard to decide.

Day it the life.

Share photos or videos that give your followers a sneak peek into your work process, or take them behind the scenes of a project you are working on.

Yellow Influencer Animated TikTok Video Intro
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Orange Behind the Scenes Instagram Square Post
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Turquoise A Day in My Life Tik Tok Video
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Client testimonial.

Share testimonials from satisfied clients who have used your services or products.

Orange and Black Customer Testimonial Facebook Post
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Yellow Customer Review YouTube Video
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Red and White Branding Studio Client Review LinkedIn Post
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Pink Manicure Testimonials Instagram Story
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Progress update.

Provide an update on the progress you are making towards your mission / objective, and share your thoughts and insights on the challenges and successes you have encountered.

Blue and Green Simple Progress Report
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Green Bold Progress Bar Infographic
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Bold Soft Gradient Year In Review Infographic
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White and Yellow Fashion Company Annual Report
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Expert Review.

Share reviews from experts/respected individuals who have used your products or services. This can help establish credibility and authority for your brand.

recipe

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Product / service launch.

Share teasers that hint at the upcoming launch of your product. Use visuals and captions that create anticipation and generate excitement.

recipe

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Limited-Time Offer.

Create posts that offer limited-time discounts, bonuses, or promotions for your product or service. This can incentivise customers to buy your product and create a sense of urgency.

recipe

collection=default&templateIds=urn:aaid:sc:VA6C2:b4a80439-35ed-5bd0-8045-31e01769d7ca,urn:aaid:sc:VA6C2:2102a2eb-dc5f-586e-911b-e7e3d314f114,urn:aaid:sc:VA6C2:af720f48-3fb0-477f-b65e-9ee13d1d2b8e,urn:aaid:sc:VA6C2:054f4d86-3523-5e98-89e2-7121aeba97c8

Competition.

Create a giveaway of your product and service, asking people to take an action (liking or following) to be in with a chance of winning.

recipe

collection=default&templateIds=urn:aaid:sc:VA6C2:c78b416d-8c21-5599-a1f0-b709bb21a51b,urn:aaid:sc:VA6C2:443b4dbd-72e9-5269-aa6d-79dda2971a3a,urn:aaid:sc:VA6C2:0c7691a9-c205-5c49-84cd-64aa0de705ce

Flash Sale.

Create posts to announce a flash sale, where customers can purchase your product or service at a discounted price for a limited time.

recipe

collection=default&templateIds=urn:aaid:sc:VA6C2:b6432061-08a4-5e84-a6a0-1a2badba2d5f,urn:aaid:sc:VA6C2:3b3be060-7c44-5810-bcad-b3726196b6d9,urn:aaid:sc:VA6C2:187a0fe0-58ef-50e3-b921-6a671b3f5ee8,urn:aaid:sc:VA6C2:9b49d0a8-128f-5a6c-930d-d6a4866ea03d

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